"To give real service, you must add something which cannot be bought or measured with money, and that is sincerity and integrity."

~ Douglas Adams

The real estate profession has always been based on relationships. The market is often cyclical and at many times, unpredictable, although relationships based on honesty and trust with your clients must be a constant. It has been what I have built my career of 35+ years upon and I continue to do so. I have been named on of the Top 100 Realtors in Florida, a Coldwell Banker multi-million dollar producer and a member of the International Diamond Society. However, my greatest achievement is receiving the award for the highest level of customer satisfaction year in and year out.

I grew up in the neighborhoods of Winter Park and graduated from Winter Park High School. I earned my bachelor’s degree in Broadcast Journalism from the University of Florida and began my real estate career in 1984. Having been a lifelong resident of the Winter Park area provides me with an unrivaled knowledge of our local market and our residents, which enables me to be an expert in Central Florida residential real estate.

Backed by the many resources available though the Coldwell Banker’s Global Luxury marketing program, Laura Lane Heidrich and The Heidrich Group can bring your property to a global audience or find you the perfect home!